News Releases

PS in the Ministry of Tourism, Jennifer Griffith (2nd right) engages in a lively discussion with Bishop Everton Lawrence of Faith Temple Assemblies of God (left), Junior Minister of Tourism and Montego Bay High School student, ThaeJadore Kerr (2nd left) and member of the Board of Directors for Jamaica Vacations (JAMVAC), Tricia-Ann Bicarie, following yesterday’s (September 27) Thanksgiving Church Service to mark World Tourism Day and kickstart Tourism Awareness Week 2026, which runs from Sept 27 – Oct 3.

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AI and Other Digital Technology Being Used to Transform Tourism Sector - Bartlett

Thanksgiving Church Service Kickstarts Tourism Awareness Week 2026 MONTEGO BAY, Jamaica; Monday, September 28, 2026: Minister of Tourism, Hon. Edmund Bartlett, has stressed that artificial intelligence and other digital technology are being used to strategically transform Jamaica’s tourism sector. This as the Ministry of Tourism, its public bodies and industry stakeholders, joined global partners in marking the annual UN-Tourism backed World Tourism Day (WTD), with a thanksgiving church service yesterday (September 27). The service also officially kick-started Tourism Awareness Week (TAW) 2026, being observed from September 27 to October 3, under the theme “Digital Agenda and Artificial Intelligence to Redesign Tourism,” in keeping with the theme selected by UN Tourism for WTD. In a message read by Permanent Secretary in the Ministry of Tourism, Jennifer Griffith, Minister Bartlett said the ministry was “actively leveraging AI and digital technology to modernise the sector through key initiatives such as real-time concierges, deploying multilingual digital concierges, and structured content to optimise visitor bookings, as well as predictive analytics.”

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Tourism Ministry Mourns Passing of Bath Fountain GM Desmond Blair

KINGSTON, Jamaica; April 20, 2022: Minister of Tourism, Hon. Edmund Bartlett has expressed profound sadness at the passing of the General Manager of Bath Fountain Hotel, Mr. Desmond Blair who had headed the St. Thomas attraction since 2001. Bath Fountain is one of the tourism ministry’s eight public bodies.

Minister Bartlett Named Among Global Icons of Tourism

KINGSTON, Jamaica; April 13, 2022: Jamaica’s Minister of Tourism, Hon. Edmund Bartlett has been recognized among 50 global icons of travel and tourism “who have innovated and created new benchmarks in the travel, aviation, tourism, hospitality and allied sectors.”

Rocky Point Beach to Kick-Start St. Thomas Tourism Transformation

KINGSTON, Jamaica; April 11, 2022: Minister of Tourism, Hon. Edmund Bartlett yesterday (April 10) met with key officials to advance discussions on the much-anticipated development of St. Thomas as the next tourism frontier. The move is in keeping with Government’s commitment to transforming the eastern parish into one of the premier sustainable destinations in the world.

JCTI BULLISH ON CERTIFICATION

Kingston, Jamaica; April 08, 2022: This year, the Jamaica Centre of Tourist Innovation is raising public awareness of its certification programmes, with a particular focus on the Hotel and Tourism Management Programme for high schools, in order to prepare the incoming workforce to better satisfy the emerging expectations of the tourism and hospitality industry.

TEF PAVES THE WAY TO RECOVERY WITH BUSINESS CONTINUITY PLANNING AND TRAINING

Kingston, Jamaica: Friday April 08, 2022: A Business Continuity Plan (BCP) project is being developed by the Ministry of Tourism and its public body, the Tourism Enhancement Fund (TEF), to provide a systematic method for planning, executing, managing, and developing a business continuity management system in compliance with ISO 22301:2019, the Business Continuity Management System standard.

Post-COVID-19 Tourism Investment & Arrivals Boom

KINGSTON, Jamaica; April 6, 2022: Minister of Tourism, Hon. Edmund Bartlett has painted a picture of Jamaica’s tourism industry as a sector booming with investment and arrivals as it emerges stronger and more resilient from the fallout caused by the COVID-19 pandemic.

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