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Minister of Tourism, Hon Edmund Bartlett addresses delegates at the Caribbean Tourism Organization’s (CTO) Caribbean Week at the Intercontinental Hotel in New York on Monday June 1, 2026.

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Jamaica Reimagines Tourism through Bold 3.0 Agenda

Minister Bartlett Highlights Resilience, Workforce Development and Sustainable Growth as Cornerstones of Tourism's Next Chapter MANHATTAN, New York; Tuesday, June 2, 2026 — Jamaica's tourism sector is entering a new era of transformation under the banner of Tourism 3.0, a bold strategy aimed at repositioning the destination for sustained growth, enhanced competitiveness and greater benefits for Jamaican workers and communities. Speaking at the opening of CTO Caribbean Week in New York yesterday, Minister of Tourism, Hon. Edmund Bartlett, underscored the remarkable resilience of Jamaica's tourism sector, noting that despite a series of global disruptions, the industry has continued to demonstrate its strength and adaptability. “In every instance, the real resilience that is the essence of tourism manifested itself in Jamaica,” said Minister Bartlett. “These disruptions have bent us a little bit, but they have not broken the spirit of the Jamaican people.”

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Bartlett Receives Tourism Lifetime Achievement Award in Germany

KINGSTON, Jamaica; Wednesday, March 8, 2023: Minister of Tourism, Hon. Edmund Bartlett, was today honoured with a “Lifetime Achievement Award For Promotion of Sustainable Travel & Tourism” by the Pacific Area Travel Writers Association (PATWA) International Travel Awards. The coveted award was presented to Minister Bartlett at the PATWA World Tourism & Aviation Leaders’ Summit at ITB Berlin in Germany.

Minister Bartlett to Play Key Role in Global ITB Tourism Convention

Kingston, Jamaica; Monday, March 6, 2023: Minister of Tourism, Hon. Edmund Bartlett continues his quest of ensuring that Destination Jamaica and the tourism sector remain top of mind in international fora with his departure on Sunday to be a key participant in the much anticipated ITB Berlin Convention, now underway in Germany.

Bartlett Emphasizes Workforce Innovation as Vital to Post-COVID-19 Industry Success

KINGSTON, Jamaica; March 06, 2023: Tourism Minister Hon. Edmund Bartlett says the tourism industry has undergone a significant transformation in the wake of COVID-19 and that its future success now depends on the ability of its workforce to create innovative and distinctive experiences.

Jamaica Welcomes New Non-Stop Frontier Service From Three Gateways

MONTEGO BAY, JAMAICA, Feb. 27, 2023 – Continuing to expand gateways and ease of access to the island for US travelers, Jamaica welcomed new nonstop air service from Denver International Airport (DEN) to Montego Bay’s Sangster International Airport (MBJ) with Frontier Airlines. In keeping with Jamaica’s warm island culture, the inaugural flight was celebrated with traditional festivities upon departure from the airport and arrival to the island.

Bartlett Calls on Tourism Stakeholders to Protect Valuable Blue Economy

Kingston, Jamaica; Tuesday, February 28, 2023: Recognizing the tremendous contribution of the ocean to tourism development, Minister of Tourism, Hon Edmund Bartlett has called on global tourism stakeholders to play a leading role in adopting and encouraging more sustainable values, attitudes and practices that will promote healthy ocean and marine systems.

Historic Global Tourism Resilience Conference Ends With Major Declaration

Kingston, Jamaica; Monday, February 20, 2023: The historic Global Tourism Resilience Conference, which was held from February 15-17, 2023 at the University of the West Indies (UWI) Regional Headquarters in Kingston, Jamaica, ended with a major declaration recognizing the importance of building tourism resilience to safeguard the sustainability of the industry globally.

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