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Minister of Tourism, Hon Edmund Bartlett addresses delegates at the Caribbean Tourism Organization’s (CTO) Caribbean Week at the Intercontinental Hotel in New York on Monday June 1, 2026.

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Jamaica Reimagines Tourism through Bold 3.0 Agenda

Minister Bartlett Highlights Resilience, Workforce Development and Sustainable Growth as Cornerstones of Tourism's Next Chapter MANHATTAN, New York; Tuesday, June 2, 2026 — Jamaica's tourism sector is entering a new era of transformation under the banner of Tourism 3.0, a bold strategy aimed at repositioning the destination for sustained growth, enhanced competitiveness and greater benefits for Jamaican workers and communities. Speaking at the opening of CTO Caribbean Week in New York yesterday, Minister of Tourism, Hon. Edmund Bartlett, underscored the remarkable resilience of Jamaica's tourism sector, noting that despite a series of global disruptions, the industry has continued to demonstrate its strength and adaptability. “In every instance, the real resilience that is the essence of tourism manifested itself in Jamaica,” said Minister Bartlett. “These disruptions have bent us a little bit, but they have not broken the spirit of the Jamaican people.”

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Bartlett Targeting 250,000 Visitors from Latam over the Next 5 Years

Kingston, Jamaica; Wednesday, August 2, 2023: Buoyed by the full recovery of Jamaica's tourism sector, Hon Edmund Bartlett, Minister of Tourism is targeting 250,000 visitors from Latin America (Latam) over the next 5 years. The move forms part of the Minister's aggressive push to reengage this large source market.

Tourism Workers Pension Scheme Pulls in $876 Million Since 2022

MONTEGO BAY, Jamaica; Friday, July 28, 2023: Minister of Tourism, Hon Edmund Bartlett has urged delinquent employers in the tourism industry “to step up to the plate and honour their commitment to workers to match the 5 percent contribution” made by members of the Tourism Workers Pension Scheme (TWPS).

Minister Bartlett Leads Rebuilding Effort in Latin America to Boost Arrivals

Kingston, Jamaica; Thursday, July 27, 2023: In a bid to boost Jamaica’s share of the lucrative South American travel market, Minister of Tourism, Hon. Edmund Bartlett has departed the island en route to three Latin American countries where he will engage critical tourism stakeholders during a weeklong visit to the region.

Tourism Can Aid Greatly in Achieving Sustainable Development Goals

Kingston, Jamaica; Monday, July 17, 2023: The pivotal role of tourism as the lifeblood of many rural communities in Jamaica and in achieving the Sustainable Development Goals (SDGs) has been outlined to a global audience by Minister of Tourism, Hon. Edmund Bartlett. Minister Bartlett highlighted the importance of the sector in this regard while addressing participants at a special side event during the United Nations (UN) High-Level Political Forum (HLPF) on sustainable development recently.

Minister Bartlett Travels to New York for High-Level UN Forum on Sustainable Development

Kingston, Jamaica; July 13, 2023: Minister of Tourism, Hon. Edmund Bartlett will be travelling to the United Nations (UN) headquarters in New York City to attend a High-Level Political Forum (HLPF) on Sustainable Development. Minister Bartlett departs the island today, Thursday, July 13 and is expected to participate in the HLPF’s official side event on Economic, Social, and Environmental Sustainability in Tourism on Friday, July 14.

Jamaica Seeks To Regain South American Visitor Market

Kingston, Jamaica; Saturday, July 1, 2023: Jamaica has set its sights on regaining its share of the South American visitor market.

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