News Releases

PS in the Ministry of Tourism, Jennifer Griffith (2nd right) engages in a lively discussion with Bishop Everton Lawrence of Faith Temple Assemblies of God (left), Junior Minister of Tourism and Montego Bay High School student, ThaeJadore Kerr (2nd left) and member of the Board of Directors for Jamaica Vacations (JAMVAC), Tricia-Ann Bicarie, following yesterday’s (September 27) Thanksgiving Church Service to mark World Tourism Day and kickstart Tourism Awareness Week 2026, which runs from Sept 27 – Oct 3.

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AI and Other Digital Technology Being Used to Transform Tourism Sector - Bartlett

Thanksgiving Church Service Kickstarts Tourism Awareness Week 2026 MONTEGO BAY, Jamaica; Monday, September 28, 2026: Minister of Tourism, Hon. Edmund Bartlett, has stressed that artificial intelligence and other digital technology are being used to strategically transform Jamaica’s tourism sector. This as the Ministry of Tourism, its public bodies and industry stakeholders, joined global partners in marking the annual UN-Tourism backed World Tourism Day (WTD), with a thanksgiving church service yesterday (September 27). The service also officially kick-started Tourism Awareness Week (TAW) 2026, being observed from September 27 to October 3, under the theme “Digital Agenda and Artificial Intelligence to Redesign Tourism,” in keeping with the theme selected by UN Tourism for WTD. In a message read by Permanent Secretary in the Ministry of Tourism, Jennifer Griffith, Minister Bartlett said the ministry was “actively leveraging AI and digital technology to modernise the sector through key initiatives such as real-time concierges, deploying multilingual digital concierges, and structured content to optimise visitor bookings, as well as predictive analytics.”

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Minister Bartlett Pushes For More Technology in Tourism

MONTEGO BAY, Jamaica, Monday, July 17, 2017: The Ministry of Tourism, through its Linkages Network, is encouraging the tourism sector to make greater use of technology to enhance guest experience.

Jamaica Welcomes Millionth Visitor And Earns Over US$1.2 billion

MONTEGO BAY, June 15, 2017: Jamaica’s tourism industry marked a historical milestone today with Minister of Tourism, Hon Edmund Bartlett welcoming the millionth stop-over visitor to the island for the year to date. In tandem with this landmark achievement, the tourism sector has earned in excess of US$1.2 billion for the same period.

Regional Tourism Industry Set To Take Centerstage During UNWTO Global Conference in Montego Bay, Jamaica

NEW YORK, NY – June 6, 2017 – The regional tourism industry is set to take centerstage during the UNWTO, Government of Jamaica and World Bank Group Conference on Jobs & Inclusive Growth: Partnerships for Sustainable Tourism, at the Montego Bay Convention Centre, St. James, November 27-29, 2017. Speaking at a press conference on June 6 at the Consulate General of Jamaica during Caribbean Week in New York, Minister of Tourism, the Honourable Edmund Bartlett noted that given the region’s dependency on tourism, it was important that such a conference provide solutions on how the Caribbean can better leverage this industry.

Minister Bartlett - Jamaica On The Verge Of Visitor Arrivals History

MONTEGO BAY, Jamaica, Monday, June 5, 2017: With earnings for the first four months of this year at an all-time high of over US$1 billion, or a 6.5 per cent increase over last year, Minister of Tourism, Hon. Edmund Bartlett announced yesterday (June 4) that Jamaica’s tourism industry is heading for a historic one million visitors before the end of this month.

Minister Bartlett to Attend UNWTO Forum on Gastronomy Tourism

KINGSTON, Jamaica; May 7, 2017: Minister of Tourism, Hon Edmund Bartlett will be holding discussions with leading experts in gastronomy at the United Nations World Tourism Organization’s (UNWTO) World Forum on Gastronomy Tourism, taking place in Donostia, San Sebastian, Spain, from May 8-9, 2017. He says these discussions will be vital to the further development of the gastronomy product locally.

Ethiopian Airlines to be official African Carrier for GOJ UNWTO Global Conference

KINGSTON, Jamaica; April 24, 2017: Minister of Tourism Hon. Edmund Bartlett has announced that one of Africa's largest airlines, Ethiopian Airlines, has been designated as the official carrier for African States attending the ‘ UNWTO , Government of Jamaica and World Bank Group Conference on Jobs & Inclusive Growth: Partnerships for Sustainable Tourism’, scheduled for November 27–29, 2017, at the Montego Bay Convention Centre.

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