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Minister of Tourism and Entertainment, the Hon. Dr. Wykeham McNeill, left the island yesterday (March 3) to attend the world’s leading international travel trade show, ITB Berlin, which will be held in Berlin, Germany from Wednesday, March 5 to Sunday, March 9, 2014.
ITB Berlin, considered to be the largest tourism trade show in the world, is the leading business to business platform for tourism industry partners. Hotel chain CEOs, hotel owners, investors, representatives of various tourist boards, tour operators, airline executives, government officials, investors and other travel industry stakeholders will meet to network, debate, explore investment opportunities, and forecast the direction of the tourism industry.
At the tradeshow, leading speakers from the tourism industry and other sectors will also examine the latest trends and discuss various topics, which include: Luxury Markets - Trends and Best Practices; and Intercultural Management of Expectations for Business Travelers and Expats.
Minister McNeill returns to the island on Friday, March 7, 2014.