News Releases

PS in the Ministry of Tourism, Jennifer Griffith (2nd right) engages in a lively discussion with Bishop Everton Lawrence of Faith Temple Assemblies of God (left), Junior Minister of Tourism and Montego Bay High School student, ThaeJadore Kerr (2nd left) and member of the Board of Directors for Jamaica Vacations (JAMVAC), Tricia-Ann Bicarie, following yesterday’s (September 27) Thanksgiving Church Service to mark World Tourism Day and kickstart Tourism Awareness Week 2026, which runs from Sept 27 – Oct 3.

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AI and Other Digital Technology Being Used to Transform Tourism Sector - Bartlett

Thanksgiving Church Service Kickstarts Tourism Awareness Week 2026 MONTEGO BAY, Jamaica; Monday, September 28, 2026: Minister of Tourism, Hon. Edmund Bartlett, has stressed that artificial intelligence and other digital technology are being used to strategically transform Jamaica’s tourism sector. This as the Ministry of Tourism, its public bodies and industry stakeholders, joined global partners in marking the annual UN-Tourism backed World Tourism Day (WTD), with a thanksgiving church service yesterday (September 27). The service also officially kick-started Tourism Awareness Week (TAW) 2026, being observed from September 27 to October 3, under the theme “Digital Agenda and Artificial Intelligence to Redesign Tourism,” in keeping with the theme selected by UN Tourism for WTD. In a message read by Permanent Secretary in the Ministry of Tourism, Jennifer Griffith, Minister Bartlett said the ministry was “actively leveraging AI and digital technology to modernise the sector through key initiatives such as real-time concierges, deploying multilingual digital concierges, and structured content to optimise visitor bookings, as well as predictive analytics.”

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Jamaica Named Best Destination in the Caribbean

KINGSTON, Jamaica; March 22, 2018: Jamaica is celebrating its #1 ranking on the TripAdvisor® Travelers’ Choice™ awards’ B est Destinations in the Caribbean list. The well respected planning and booking website highlighted the Caribbean’s best islands based on the quantity and quality of reviews and ratings for hotels, restaurants and attractions.

JCTI Makes Successful Start

MONTEGO BAY, Jamaica; Monday, March 21, 2018: Tourism Minister, Hon. Edmund Bartlett says, the Jamaica Centre of Tourism Innovation (JCTI) has made a promising start with 12 hotels and over 150 individuals participating in its pilot of two important certification programmes.

Ground Broken for TEF Funded Hampden Wharf Development Project

MONTEGO BAY, Jamaica; March 17, 2018: Tourism Minister, Hon. Edmund Bartlett says the Hampden Wharf Development Project, will further his Ministry’s efforts to reposition the town of Falmouth as one of the Caribbean's premier cruise destinations and leading resort towns.

Greater Investment in Tourism Supplies Needed

MONTEGO BAY, Jamaica; Friday, March 16, 2018: With thousands of new hotel rooms coming on stream in the next two years, Minister of Tourism, Hon Edmund Bartlett is making a case for major investments to meet a greater demand for supplies in growing the tourism sector.

Bartlett Garners International Support For Disaster Resilience Centre

KINGSTON, Jamaica; March 13, 2018: Tourism Minister, Hon. Edmund Bartlett says that a number of key global personalities and professionals are expressing interest to participate, at a very high level, in structuring the region’s first Global Tourism Resilience and Crisis Management Centre.

Port Royal Cruise Option Pushed in Europe

Berlin, GERMANY; March 11, 2018: Tourism Minister, the Hon. Edmund Bartlett, on Friday met with the leadership of German based AIDA Cruises to position the historic Port Royal community as a viable cruise option in the near future. AIDA Cruises is now one of eleven brands operated by the Carnival Group, which caters to the German-speaking market and regularly calls in Montego Bay.

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