News Releases

PS in the Ministry of Tourism, Jennifer Griffith (2nd right) engages in a lively discussion with Bishop Everton Lawrence of Faith Temple Assemblies of God (left), Junior Minister of Tourism and Montego Bay High School student, ThaeJadore Kerr (2nd left) and member of the Board of Directors for Jamaica Vacations (JAMVAC), Tricia-Ann Bicarie, following yesterday’s (September 27) Thanksgiving Church Service to mark World Tourism Day and kickstart Tourism Awareness Week 2026, which runs from Sept 27 – Oct 3.

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AI and Other Digital Technology Being Used to Transform Tourism Sector - Bartlett

Thanksgiving Church Service Kickstarts Tourism Awareness Week 2026 MONTEGO BAY, Jamaica; Monday, September 28, 2026: Minister of Tourism, Hon. Edmund Bartlett, has stressed that artificial intelligence and other digital technology are being used to strategically transform Jamaica’s tourism sector. This as the Ministry of Tourism, its public bodies and industry stakeholders, joined global partners in marking the annual UN-Tourism backed World Tourism Day (WTD), with a thanksgiving church service yesterday (September 27). The service also officially kick-started Tourism Awareness Week (TAW) 2026, being observed from September 27 to October 3, under the theme “Digital Agenda and Artificial Intelligence to Redesign Tourism,” in keeping with the theme selected by UN Tourism for WTD. In a message read by Permanent Secretary in the Ministry of Tourism, Jennifer Griffith, Minister Bartlett said the ministry was “actively leveraging AI and digital technology to modernise the sector through key initiatives such as real-time concierges, deploying multilingual digital concierges, and structured content to optimise visitor bookings, as well as predictive analytics.”

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Tourism Working Group Report to Help Shape New Architecture for Subsectors

KINGSTON, Jamaica; November 28, 2019: Tourism Minister, Hon. Edmund Bartlett has announced that findings from the just concluded Tourism Working Group (TWG) report are ready and will be used to help shape a new architecture for the tourism subsectors.

Jamaica Earns to date US$3.1 Billion with 3.4 Million in arrivals

KINGSTON, Jamaica; November 27, 2019: Tourism Minister, Hon. Edmund Bartlett has announced that preliminary figures from the Jamaica Tourist Board indicate that the island has earned US$3.1 billion to date. The data also indicates that from January to October 2019, Jamaica welcomed 3.4 million visitors to the island.

Bartlett Proposes Tourism Crisis Communication Strategy For The Caribbean... Global Resilience Centre To Formulate

KINGSTON, Jamaica; November 26, 2019: Tourism Minister, Hon. Edmund Bartlett says that the Global Tourism Resilience and Crisis Management Centre has been tasked with developing a tourism crisis communications strategy which will help Caribbean nations ‘build back better’ following a disaster.

Over 200 Hotel Workers attend Pension Sensitization

MONTEGO BAY, St. James; Thursday November 21, 2019: Two Hundred and fifty (250) hotel workers from Iberostar Montego Bay, attended a pension sensitization session yesterday. The session, spearheaded by Minister of Tourism, Hon Edmund Bartlett, was held as part of an island wide effort to update workers on the next steps for the Tourism Workers Pension scheme.

Jamaica to Invest $66 Million in the Next 3 Years on Development of Health and Wellness Tourism

MONTEGO Bay, Jamaica; November 21, 2019: Tourism Minister, Hon. Edmund Bartlett says that over the next 3 years, the Tourism Linkages Network intends to invest JM$66 million, to develop Jamaica’s Health and Wellness Tourism product.

New Nonstop JFK/Mobay Flight to Further Boost Tourist Arrivals

MONTEGO BAY, St. James, Thursday November 21, 2019: United States Ambassador to Jamaica, Donald Tapia and Tourism Minister Edmund Bartlett along with a raft of officials welcomed the commencement of daily nonstop American Airlines service between New York's John F. Kennedy International Airport and Montego Bay's Sangster International Airport today.

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