News Releases

PS in the Ministry of Tourism, Jennifer Griffith (2nd right) engages in a lively discussion with Bishop Everton Lawrence of Faith Temple Assemblies of God (left), Junior Minister of Tourism and Montego Bay High School student, ThaeJadore Kerr (2nd left) and member of the Board of Directors for Jamaica Vacations (JAMVAC), Tricia-Ann Bicarie, following yesterday’s (September 27) Thanksgiving Church Service to mark World Tourism Day and kickstart Tourism Awareness Week 2026, which runs from Sept 27 – Oct 3.

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AI and Other Digital Technology Being Used to Transform Tourism Sector - Bartlett

Thanksgiving Church Service Kickstarts Tourism Awareness Week 2026 MONTEGO BAY, Jamaica; Monday, September 28, 2026: Minister of Tourism, Hon. Edmund Bartlett, has stressed that artificial intelligence and other digital technology are being used to strategically transform Jamaica’s tourism sector. This as the Ministry of Tourism, its public bodies and industry stakeholders, joined global partners in marking the annual UN-Tourism backed World Tourism Day (WTD), with a thanksgiving church service yesterday (September 27). The service also officially kick-started Tourism Awareness Week (TAW) 2026, being observed from September 27 to October 3, under the theme “Digital Agenda and Artificial Intelligence to Redesign Tourism,” in keeping with the theme selected by UN Tourism for WTD. In a message read by Permanent Secretary in the Ministry of Tourism, Jennifer Griffith, Minister Bartlett said the ministry was “actively leveraging AI and digital technology to modernise the sector through key initiatives such as real-time concierges, deploying multilingual digital concierges, and structured content to optimise visitor bookings, as well as predictive analytics.”

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Tourism Linkages Networks Expanded to Further Drive Economic Growth

KINGSTON, Jamaica; December 8, 2016: Minister of Tourism, Hon. Edmund Bartlett today (December 08, 2016) officially launched five new networks under its overarching Tourism Linkages Network initiative, to better position the sector to generate higher growth rates, in both visitor arrivals and earnings.

Minister Bartlett Kick-Starts Winter Tourist Season With Motivational Tour

MONTEGO BAY, Jamaica; December 11, 2016: The island’s tourism sector has signalled its readiness for what is expected to be the best winter tourist season in the country’s history. With hundreds of additional rooms being brought on stream, a significant increase in air seats out of key markets and an uptick in cruise arrivals, Minister of Tourism, Hon. Edmund Bartlett is beaming with anticipation.

Kingston Welcomes it’s Largest Cruise Ship to Date

KINGSTON, Jamaica; December 6, 2016: The port of Kingston today (December 06, 2016) welcomed its largest cruise ship ever, the MS Monarch which is operated by Pullmantur, the largest Spanish Cruise line. The visit was also historic because for the first time the island had mega ships in the main ports in Kingston, Falmouth, Montego Bay and Ocho Rios at the same time.

International Expert to Assist in Developing Tourism Linkages Networks

KINGSTON, Jamaica; December 4, 2016: The Ministry of Tourism is set to receive strategic assistance from the United Nations World Tourism Organization (UNWTO) in the development of its Tourism Linkages Network. This as Director of the UNWTO Affiliate Members Programme, Ms. Yolanda Perdomo-Aparicio, will be arriving in the island on December 5 on the invitation of Tourism Minister, Hon. Edmund Bartlett, for a five-day working visit.

Minister Bartlett Receives World Travel Award for Outstanding Services to Travel

Jamaica Cops Several Accolades in the 23rd Annual World Travel Awards (WTA) KINGSTON, Jamaica; December 4, 2016: Minister of Tourism, Hon. Edmund Bartlett has been bestowed the distinctive award of World’s Leading Personality for Outstanding Services to Travel, at the 23rd Annual World Travel Awards (WTA) Grand Final held in the Maldives, Southern Asia on December 2, 2016. Destination Jamaica and local tourism partners also copped several prestigious awards at the event.

Cruise Ship Crew Members to be Engaged in Promoting Jamaica – Minister Bartlett

FALMOUTH, Trelawny; November 23, 2016: Minister of Tourism, Hon. Edmund Bartlett has embraced a suggestion from Captain Johnny Faevelen, Master of the world’s largest cruise ship, Harmony of the Seas, to strategically engage crew members on cruise ships to aid in promoting the destination to attract more passengers to the island.

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