Public Private Partnerships to form significant part of tourism growth strategy – Bartlett

KINGSTON,  Jamaica,  March  17,  2016:  Minister  of  Tourism,  Honourable  Edmund  Bartlett,  yesterday noted that Public Private Partnerships (PPP) will form a key part of Jamaica’s tourism growth strategy.

Given  our  government’s  policy  to  make  the  private  sector  the  engine  of  growth  it  is  critical  for  the Tourism  Ministry  and  its  support  agencies  to  pursue PPP  arrangements  that  ultimately  redound  to  the Jamaica’s benefit.  It is an ultimate win win situation,said Bartlett.

Mr. Bartlett spoke against the background of a courtesy call on him by Managing Director of Red Stripe, Ricardo Nuncio on Wednesday March 16. Mr. Nuncio spoke with Mr. Bartlett about Red Stripe’s planned significant investments in its operations over coming years including the return of the production of Red Stripe to Jamaica and the prospects for partnership with the Ministry.

Mr.  Nuncio  noted  that  Red  Stripe  will  be  expanding  further  into  specific  international  markets  that include key source markets for which the Tourism Ministry is actively involved. Mr. Bartlett said that, The potential for partnership in promotions for Brand Jamaica and Red Stripe looms large and makes an excellent opportunity that we can’t ignore.

Mr.  Bartlett  further  noted  that,  "Tourism  will  undoubtedly  be  the  largest contributor  to  the  growth agenda; as such no effort would be spared in promulgating initiatives that would drive increased tourist traffic and increased revenues."